Our Brand Identity service defines how your business is seen and remembered. From logos and colour palettes to typography, tone of voice, and brand guidelines, we create a cohesive identity that reflects your values and resonates with your audience. Working hand in hand with our Discovery service, we uncover what makes your brand unique and translate it into visuals and messaging that build trust, recognition, and consistency across every touchpoint.
Our Process
Discover the Brand
We start by getting to know your business inside out. Through research, discussions, and collaboration, we explore your values, audience, and market position. This phase often connects with our Discovery service to ensure strategy and identity are fully aligned. The goal is to uncover what makes your brand unique and how best to communicate it visually and verbally.
Design & Iterate
From these insights, we develop logo concepts, colour palettes, typography, and tone of voice. This stage is highly collaborative, with concept rounds and feedback sessions shaping the final direction. By iterating together, we make sure the identity feels authentic, distinctive, and future-proof — one that you’re proud to stand behind.
Finalise & Deliver
Once the direction is agreed, we produce all required assets and documentation. This may include brand guidelines, collateral designs, templates, and digital-ready files. Everything is handed over in a clear, easy-to-use format, ensuring your brand can be applied consistently across every platform and channel from day one.
Branding Case Studies
See how our Brand Identity services have helped businesses define their voice, stand out visually, and create consistency across every channel.
Frequently Asked Questions
Brand identity is the visual and verbal expression of your brand — logos, colours, typography, and tone — that shapes how people recognise and connect with you.
A strong brand identity builds recognition, trust, and consistency. It helps you stand out in your market and communicate your values clearly to your audience.
You’ll receive a complete package tailored to your needs, which may include logos, colour palettes, typography, brand guidelines, and collateral templates.
We typically provide multiple concepts in the early stage, then refine the strongest option through feedback and iteration until it feels right.
Yes — whether it’s a full rebrand or a simple update, we can modernise your identity while preserving what makes your brand recognisable.
Yes — we provide guidelines that outline how to use your logo, colours, typography, and tone consistently across platforms and materials.
That’s part of the process. We provide rounds of iteration so your feedback shapes the final outcome, ensuring the end result feels right for you.
Absolutely. We design marketing and communication materials such as business cards, presentations, and templates to bring your brand identity to life.
Timelines vary, but most brand identity projects take 4–6 weeks, depending on scope and how many design iterations are needed.

